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Build a Better Sales Department Through Sage Software

Published on: Jul 13, 2016

Sage software can help your manufacturing company build a better sales department. Sure, you’ve hired terrific sales people who are good at what they do. They may have all the talent, skills, and experience needed to do their jobs well … but if they lack the tools to do the job, what then? They can’t be as efficient and productive as they could be.

That’s where Sage software comes into the picture. Solutions like Sage CRM and other Sage software products connect real-time data with mobile access that puts information at your sales team’s fingertips, no matter where they are. They may be traveling to customer sites or on the road between appointments, but if a question arises about customer shipments or inventory, they can answer it quickly.

Let’s take a look at three ways in which your manufacturing business can build a better sales department through Sage software and other enterprise resource planning and business intelligence systems:

  1. Mobile Access

Sales teams don’t sit still for very long. They’re visiting manufacturing plants and warehouses, checking on customer orders, and visiting customer locations to ensure that their accounts are happy and receiving what they need. A static, location-specific tool doesn’t give them the flexibility they need to do their job.

When it comes to mobile access, Sage CRM offers unparalleled access no matter where your sales team travels. Cloud-based solutions mean that all you need is access to the internet and an account and you’re in the database, the same as you are in the office. You can take your office with you and work out of your car, hotel, home, or a client’s office.

  1. Increased Efficiency

Many of the sales processes that used to be completed manually can now be done automatically. Instead of typing data into a spreadsheet and hoping for the best, sales people can spend more time selling and less time on paperwork. This increased productivity means more time to go on sales calls, more time to spend with customers, and more time to prospect for new customers.

  1. Better Insights

Sales is a relationship-driven business. Customer relationships often yield clues as to where the next sale might lead. A sudden surge in sales to clients within a specific industry can be easily spotted with data visualization tools and reports. You may find upon investigation that these surges in sales are the results of competitors changing prices, experiencing problems, or customer dissatisfaction with their service. Having this information is priceless, but it relies on having fast and easy access to real-time data that can be personally followed up on by your sales team. If it’s not easy to sort through the data to find the information, it can get pushed aside or forgotten, leading to missed opportunities. Better data means better insights, and more opportunities for sales.

New Paper Shows Business Insights a Major Concern

These business insights that can lead to improved sales, marketing and service are a shared concern for many manufacturers. A new whitepaper available to you from IWI Consulting shares more information on this important topic.

From among the many manufacturers surveyed, 20 percent of manufacturers wanted rapid access to data for business insights. These insights include information pertinent to sales and marketing.

Every piece of information available through your company may be useful to your business decision making process. The sales team needs that information to manage their accounts and increase profits. The more you can invest in technology to improve business insights and productivity, the better.

Download Our New Whitepaper Today

IWI Consulting offers expert consulting services for manufacturers seeking to gain more insight into their sales, marketing, and business decision-making processes. We can help you choose the best software to make business insights and information easily understood and used by everyone in your company. Put the power of Sage software to work for you with Sage CRM, Sage 300, Sage X3 and other products.

To learn more about how your company can benefit from these solutions, download our free whitepaper.  The study cited in this article is contained in this whitepaper. Download Efficiency, Alignment, and Insight: Using Technology to Drive Manufacturing Improvements now.

We invite you to contact IWI Consulting for more information on business solutions for manufacturing. Please contact us today or call 1-866-916-3851 for more information.