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Consumers stream massive amounts of content for entertainment and information purposes, for work and leisure; scalable, flexible, and reliable cloud capabilities have made this possible. They want to enjoy these services from many locations and on a wide array of devices. Binge-watching the latest dystopian sci-fi series at home and composing a tweet-storm during the morning commute are both cloud-based functionalities that require reliable services and connection. Social media platforms, entertainment streaming services like Netflix and Hulu, live streaming events, and virtual meeting spaces, to name a few, wouldn’t be possible without the cloud. Media companies need to stay on the cutting edge of technology and they were some of the first enterprises to realize the potential of the cloud. Maintaining big data processing, ingesting, transcoding, and transferring huge files in several formats – and doing so securely – is made much more efficient with multi-cloud solutions. There can be sudden spikes in demand, and the ability to scale up to meet this and other unanticipated events is invaluable. Some Benefits Include: Companies that are expanding, or ones that are downsizing, benefit from the scalability of cloud computing services. There is no need to hire IT staff to install, upgrade, […]

The end of the year is in sight but it’s not time to slow down. The final months of a year is a great time to reflect on successes, consider areas that need improvement, and continue ongoing brainstorming for new initiatives and plans. There’s always room for growth; key areas to work on are market research, social outreach, and resource management and planning. IWI Consulting Group offers IT and Sage consulting services for enterprises who are looking to improve their efficiency and growth, plus transition from traditional practices to the digital realm. With over 100 plus years of combined expertise in various industries and with combined technological knowledge, we can help your business implement Enterprise Resource Planning and Customer Relationship Management solutions for a competitive advantage. Below are three areas that are important to not only keep an eye on but to make pillars of your company’s entire growth strategy. Include Trend-watching in Growth Marketing Your market research already includes competencies in areas like targeting your demo, testing and feedback, sales, advertising, pricing, distribution, and more. It’s important to add trend-watching to this list to help bolster the others. Before developing or launching anything new, take the time to study […]